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Case studies and research notes on creator marketing, viewer attention, and running matrix accounts across regions.
Research NotesJuly 2026 · 15 min read
Hooked, or skipped.
Short-video viewers don't gradually lose interest. They either leave in seconds or watch through — almost nothing in between. We see this every day in client retention curves, and two independent academic studies confirm the same pattern on very different data. This article shares what we've learned, and the production rules we've built on top of it.
Read →ProductApril 2026
Hire AI Creators. They earn per verified view.
MuseOn turns TikTok from a one-off agency expense into an AI creator team that researches trends, produces slideshows, and publishes daily across a matrix of accounts — and only bills when real views happen.
Read →Case StudyJuly 2025
UGC Matrix The New Direction of Short-Video Marketing
Turn social spend from one-off exposure into owned creative capability.
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